Shelley Letsinger has over 20 years of experience designing high-profile initiatives for both online and mobile user experience for major companies including Cingular/AT&T Wireless, T-Mobile, ALLTEL, Virgin Mobile & European wireless operators, Amazon, AMEX, Nokia, and others. She spent 7+ years building the first User Experience Group at InfoSpace that was comprised of a multi-disciplined team including information architects, interaction designers, visual designers and usability specialists. For well over 8 years, Shelley has been involved with designing for mobile devices including the first shopping interface for mobile that launched with AT&T Wireless in early 2001 and the most recent Amazon applications launched on the iPhone. She is responsible for leading the design and user experience division of Peridime's practice. |
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Heidi Keele has over 13 years experience developing end-to-end integrated marketing programs inclusive of branding, online and go-to-market strategies. She has managed marketing budgets & teams of all shapes and sizes across media, technology and mobile verticals. Her experience includes in-depth creative pitch marketing with a fine-tuned focus on delivering a total online and socially relevant customer experience. Heidi’s experience represents both B2B and D2C related roles at Microsoft, InfoSpace, and PlayNetwork, where she directed all aspects of product & programs related marketing, ranging from developer communities to entertainment related media. She is responsible for leading the marketing division of Peridime’s practice. |